The Famous Cigarette Holder

Hunter S. Thompson’s Cigarette Filter of Choice

The man, the myth, and the legendary creator of Gonzo, Hunter S. Thompson was rarely ever seen, or photographed, without his cigarette filter of choice, our Permanent Cigarette Filter System. Hunter understood TarGard and was quoted saying of it: “For one thing, it is not a holder. It is a filter. A big difference.”

We’re beyond proud that TarGard had such a loyal, dedicated, and enthusiastic brand steward in Hunter, and we’re thrilled that our product remains a staple in the imagery of his iconic legacy. For that reason, and so many more, we continue to remember and celebrate Hunter S. Thompson.

More Reasons for Celebrating Hunter S. Thompson

  1. He single-handedly created a new style of journalism, known to the world as Gonzo. Where others were the “fly on the wall,” Hunter was truly the “fly in the soup” and brought his unique perspective to the world.
  2. He never smoked without a TarGard Permanent Cigarette Filter.
  3. He left with us great quotes like:

Buy the ticket, take the ride.”

When the going gets weird, the weird go pro.”

“Life has become immeasurably better since I have been forced to stop taking it seriously.”